Strong Dissertation Topics For MBA: Things To Keep In Mind When Writing On Marketing

The dissertation is a huge research project that must be undertaken by students before they can receive their diplomas and usually involves an entire year of work. This is quite fortunate and also an indicator of something more serious. Because of the length of time allotted to complete the projects, students can really put their best efforts into the project, on the flip side, the time also indicates that examiners also expect to receive top quality work.

Marketing is a major part of every industry and it can be quite tricky to get right. Despite the tricks involved in being successful at the venture, many people feel like they have been similarly tricked into purchasing products, not a very nice feeling. As a marketer, however, you cannot be tasked with caring about these things, you main goal is successful marketing, consider the following points on what you must always s remember when writing a dissertation about marketing:

  1. The customer is always right.
  2. This is one of the most popular sayings when it comes to customer service and sales simply because there are numerous ways in which people can decide not to purchase anything from the company selling their service.

  3. The product must be able to stand behind its ads.
  4. If there is a product that does not directly represent the ad that was made to market it then consumers would be able to file a lawsuit against the company for fraudulent advertising. Remember the statement discussed in the first point which says that the customer is always right.

  5. Don’t over sell.
  6. If you lower your prices to rid yourself of your goods in order to purchase some more then that is oh to do but if you purposefully acquire a large amount of a product and attempt to sell it at a much lower rate than than the nations market for a prolonged period, you would cause an economic imbalance.

  7. The target market.
  8. When those large automobile companies Europe have to advertise their produce they do not simply spread the news throughout the world via the internet, they have their target market which usually entails persons and corporations from all over the world.

  9. The cost of marketing.
  10. The companies that sponsor sporting endeavors and various international news networks may seem to have the finance to fund a small nation but the truth is that their sponsorship in turn creates major economic activity.